International sneaker and streetwear retailer SNIPES has signed a long-term partnership with Arvato, appointing the logistics provider to manage its European online operations beginning in the second half of 2026.

Under the new agreement, Arvato will take over the full scope of operational logistics for SNIPES’ e-commerce business across Europe. While Arvato will handle online order fulfillment, SNIPES will continue to supply its physical retail stores via its existing logistics hub in Wesseling.

The collaboration leverages Arvato’s Dorsten location, strategically positioned near SNIPES’ headquarters in Cologne and close to the Wesseling distribution center. This setup ensures efficient coordination and fast delivery times.

“The collaboration with Arvato is a strategic step into the future for SNIPES. It allows us to optimally meet the logistical requirements of our e-commerce business and the planned volume growth of the coming years,” explains Simon Bus, company spokesperson at SNIPES.

“We are very pleased with the trust SNIPES has placed in us. With our many years of expertise in fashion logistics, cutting-edge automation solutions, and a dedicated team, we are creating the foundation for highly efficient e-commerce operations. Together, we will make SNIPES’ logistics processes future-proof, paving the way for further growth and a long-term successful partnership,” says Axel Mayer, President Lifestyle Fashion & Sports at Arvato.

Arvato brings deep expertise in fashion logistics, along with advanced automation technologies designed to optimize performance and scalability. The partnership is expected to strengthen SNIPES’ logistics capabilities and enhance customer experience in a rapidly growing digital retail landscape.